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To Sell Is Human: The Surprising Truth About Moving Others

January 14, 2018

To Sell Is Human: The Surprising Truth About Moving Others

Yes, one in nine Americans works in sales. But so do the other eight.

From the bestselling author of Drive and A Whole New Mind comes a surprising--and surprisingly useful--new book that explores the power of selling in our lives.

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About the Book

Look out for Daniel Pink’s new book, When: The Scientific Secrets of Perfect Timing

#1 New York Times Business Bestseller
#1 Wall Street Journal Business Bestseller
#1 Washington Post bestseller

From the bestselling author of Drive and A Whole New Mind comes a surprising–and surprisingly useful–new book that explores the power of selling in our lives.

According to the U.S. Bureau of Labor Statistics, one in nine Americans works in sales. Every day more than fifteen million people earn their keep by persuading someone else to make a purchase.

But dig deeper and a startling truth emerges:

Yes, one in nine Americans works in sales. But so do the other eight.

Whether we’re employees pitching colleagues on a new idea, entrepreneurs enticing funders to invest, or parents and teachers cajoling children to study, we spend our days trying to move others. Like it or not, we’re all in sales now.

To Sell Is Human offers a fresh look at the art and science of selling. As he did in Drive and A Whole New Mind, Daniel H. Pink draws on a rich trove of social science for his counterintuitive insights. He reveals the new ABCs of moving others (it’s no longer “Always Be Closing”), explains why extraverts don’t make the best salespeople, and shows how giving people an “off-ramp” for their actions can matter more than actually changing their minds.

Along the way, Pink describes the six successors to the elevator pitch, the three rules for understanding another’s perspective, the five frames that can make your message clearer and more persuasive, and much more. The result is a perceptive and practical book–one that will change how you see the world and transform what you do at work, at school, and at home.

Details
Author: BBB Guests - Main
Series: Dan Pink
Tags: Business, Guests, Jim's Favorites, Non-Fiction, Performance, Personal Development, Practitioner, Recommended Books, Sales, Science, Success, Teamwork
ASIN: 1594631905
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Other Books on the Show in "Dan Pink"
The Fearless Organization: Creating Psychological Safety in the Workplace for Learning, Innovation, and Growth
Good Boss, Bad Boss: How to Be the Best... and Learn from the Worst
Authentic Leadership
Drive: The Surprising Truth About What Motivates Us
How Will You Measure Your Life?
When: The Scientific Secrets of Perfect Timing
A Whole New Mind: Why Right-Brainers Will Rule the Future
Free Agent Nation: The Future of Working for Yourself, by Daniel H. Pink
Everybody Lies: Big Data, New Data, and What the Internet Can Tell Us About Who We Really Are
Leaders: Myth and Reality
My Share of the Task: A Memoir
Courage: The Backbone of Leadership
Successful Aging: A Neuroscientist Explores the Power and Potential of Our Lives
Team of Teams
Preview
Disclosure of Material Connection: Some of the links in the page above are "affiliate links." This means if you click on the link and purchase the item, I will receive an affiliate commission. I am disclosing this in accordance with the Federal Trade Commission's 16 CFR, Part 255: "Guides Concerning the Use of Endorsements and Testimonials in Advertising."
When: The Scientific Secrets of Perfect Timin...
A Whole New Mind: Why Right-Brainers Will Rul...

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